A brand is like a baby that grows with time. It is an artificial human that has personality and preferences. A brand has its own set of colors and voices. Organizations build brands to help their target audience build a connection and relate to the product or service.
Since branding is a part of marketing, students can’t differentiate between them. However, it is crucial to understand that branding is a subset of marketing. So, a branding dissertation topic would cater to the techniques and strategies involved in creating a brand image.
A branding dissertation topic should be enticing. It should be creative and address the issues that exist within the market. A brand topic can also be an analysis of different branding techniques used in the top organization of your country.