Retail marketing highlights the strategies used by retailers to target their consumers. It depends on 4 Ps of marketing. However, the significance of a retail dissertation topic can be seen in FMCG organizations that have regular interaction with retailers. A dissertation in these domains helps to ensure that you have an understanding of the retail mindset.
Trending Retail Dissertation Idea For Marketing In COVID19
A dissertation idea is based on a lingering problem in your field of research. Right now, the most prominent problem for your retail dissertation idea is COVID19. Take a look at how our meticulous writers have created a sample research idea for you,
- The impact of COVID19 on the marketing strategies of retail businesses in the UK
Retail marketing has seen a significant downfall due to COVID19. With physical stores shut down for more than 9 months in some countries, its latent effects have taken over FMCG companies. FMCG stands for Fast Moving Consumer Goods. These are an organization that produces daily use products. Since retail stores were shut down in COVID19, the sales funnel for FMCG companies was several damaged.
The objective of this study is to measure the loss of business during the pandemic. This research would also focus on the adverse effects of COVID19 and how it disrupted retail marketing. Moreover, the scope of the study would also span over the effective methods retail stores can use to kick start their business.
List Of Retail Dissertation Topics For 2020
If you want to take the smart way out of your academic burden, then pick a topic from our list of retail dissertation topics. These topics have been created by some of the best writers in our organization.
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