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    Here are Customised Customer Relationship Management Dissertation Topics & Titles

    You are at the right place if you are looking for customised customer relationship management dissertation topics & research titles. You will surely grab the attention of your professor with our customised topics.

    An analysis of L’Oréal’s supply chain strategies in the United Kingdom for enhanced operational efficiency.

    Aim:

    To examine how L’Oréal manages and optimises its supply chain operations in the UK market.

    Objectives:

    1. To identify the key components of L’Oréal’s UK supply chain structure.
    2. To evaluate the effectiveness of L’Oréal’s supply chain management strategies.
    3. To assess the impact of supply chain practices on L’Oréal’s market performance in the UK.

    Exploring the impact of CRM on loyalty, retention, and profitability in e-commerce businesses.

    Aim:

    To investigate how CRM tools influence customer loyalty, retention, and profitability in online retail.

    Objectives:

    1. To examine how CRM usage enhances customer loyalty in e-commerce.
    2. To evaluate CRM strategies that contribute to customer retention.
    3. To assess the relationship between CRM practices and customer profitability.

    A comparative analysis of cloud-based CRM systems in B2B versus B2C organisations.

    Aim:

    To compare the functionalities and outcomes of cloud CRM systems in B2B and B2C contexts.

    Objectives:

    1. To identify key differences in CRM implementation between B2B and B2C firms.
    2. To assess the impact of cloud CRM systems on customer engagement in both models.
    3. To evaluate user satisfaction and business outcomes in B2B versus B2C CRM usage.

    A comparative study on micro and macro leadership perspectives for sustaining competitiveness in the UK

    Aim:

    To explore how micro and macro views of leadership contribute to long-term organisational competitiveness.

    Objectives:

    1. To define the characteristics of micro and macro leadership perspectives.
    2. To analyse how each perspective affects strategic decision-making.
    3. To evaluate the role of integrated leadership approaches in maintaining competitive advantage.

    Evaluating the revenue impact of low-cost vs. premium CRM software in organisations.

    Aim:

    To assess how the pricing of CRM software affects organisational revenue outcomes.

    Objectives:

    1. To compare features and functionality between cheap and expensive CRM tools.
    2. To analyse cost-effectiveness with generated revenue.
    3. To identify which type of CRM yields better ROI for different business sizes.
    Type Topic
    Bachelor Assessing the Effectiveness of CRM Systems in Enhancing Customer Retention in the Small and Medium-Sized Enterprises (SMEs).
    Bachelor Reviewing of Customer Feedback Systems and Their Use in Improving CRM Initiatives.
    Bachelor Usefulness of CRM Tools in the Customization of Marketing Communication for E-commerce Companies.
    Bachelor Explorative Research on the Use of CRM in Enhancing Customer Service Quality in the Hotel Industry.
    Bachelor Impact of CRM Implementation on Sales Performance in Retail Businesses: A Case Study Approach.
    Bachelor Evaluating the Implications of CRM Systems in the Management of Customer Relations for non-profit Entities.
    Bachelor Customer relationship management data analytics for improved customer segmentation and targeting.
    Bachelor Understanding the Impact of CRM Systems as Regards to Customer Loyalty Programs and Cynicism.
    Bachelor Issues and Strategies Regarding the Implementation of CRM Systems in Manufacturing Firms.
    Bachelor A Comparative Analysis of Cloud-Based CRM and On-Premise CRM and Its Effectiveness for Business Operations.
    Masters Strategic Approaches toward the Implementation of CRM Systems for Customer Experience Management in a Multichannel Environment.
    Masters An Examination of Customer Retention through CRM and its Influence on Customer Lifetime Value and Business Profitability in Financial Services Industry.
    Masters Use of CRM Data for Sales Forecasting for Customer Behaviour and Preferences through the Use of Predictive Modelling.
    Masters An Exploratory Study on the Role of CRM Systems in Managing Customers Affairs during Product Launches in Technological Companies.
    Masters Investigating the Potential of CRM in Supporting the Digital Transformation and Change Initiatives in Large-Scale Organizations.
    Masters A Critical Assessment of CRM Approaches for Managing and Improving Customer Interactions and Satisfaction in the Telecommunications Sector.
    Masters A critical evaluation of global challenges and opportunities for integrating CRM systems and managing implementation.
    Masters Utilizing Artificial Intelligence and Machine Learning to Improve CRM Platforms and Support Greater Customer understanding.
    Masters CRM Systems’ Effect on Efficient Customer Feedback Management and Effective Completion of the Service Recovery.
    Masters How CRM System is used and the Level of Satisfaction among Employees Engaging in Direct Customer Interactions.
    PhD Managing Customer Relations in the Age of Big Data and Advanced CRM Techniques: The State of the Art to Empower CRM Initiatives.
    PhD Examining the Effectiveness of CRM Solutions on Business Performance and Management Decisions in International Markets.
    PhD Exploring the CRM Models and Their Efficiency in Managing Customers and Consumers in the Technologically Driven World.
    PhD Applications of CRM Systems in Customer Management and Personalisation through Omnichannel Implementation.
    PhD Advanced CRM Analytics: Strategies and methods for Assessing Customer Attrition and Planning Retention Marketing Campaigns.
    PhD Exploring the Impact of CRM Systems on Customer Trust and Relationship Quality in E-Business Settings.
    PhD Effects of CRM-Driven Innovation on Competitive Advantage and Market Positioning in High Technology Sectors.
    PhD Assessing the Impact of CRM on Organizational Culture and Employee Behaviors in the Long-run.
    PhD Establishing Frameworks for CRM Integration of Advanced Technologies like Blockchain and IoT.
    PhD Evaluation of the Extent and Effect of CRM System Customization on the Reforms of Customer Relationship Management Procedures.
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